Lead Scoring

Articles

Set Up Lead Scoring In Infusionsoft
Lead Scoring Overview Scoring is most often used by businesses with direct sales teams. Automatic lead scoring is an objective way of assessing a prospect's level of interest based on their engagement level. Lead scoring allows sales reps to ...
Manually Change A Lead Score
The lead scoring rules automatically assign values to contacts based on predefined criteria. However, sales reps will have personal interactions with prospects throughout the sales process that may merit a change in lead score. For Example: A sales...